SES ASTRA starts roll-out of “ASTRA2Connect” in Ireland

National Broadband Services to offer satellite-based high-speed internet access in rural areas / European roll-out of ASTRA2Connect started

Betzdorf (Luxembourg) / Dublin, 6 September 2007. – SES ASTRA, an SES company (Euronext Paris and Luxembourg Stock Exchange: SESG), has signed another service provider to its satellite based broadband service ASTRA2Connect. The contract partner National Broadband Services will specialize in offering ASTRA2Connect in Ireland.

ASTRA2Connect is a fully satellite-based two-way service solution for broadband access that can deliver dual- or triple-play services without the need for terrestrial support. This satellite solution offers a unique opportunity for two-way access in remote locations and rural areas.

According to recent official data of the National census of Ireland, 320,000 out of the 1.5 million households in Ireland do not have a fixed telephone line. Nearly 400,000 of the 780,000 internet-connected households are still using dial-up connections.

“The Irish market represents a significant potential for ASTRA2Connect, an innovative service that allows households in rural areas to get access to high-speed internet over satellite”, said Alexander Oudendijk, Chief Commercial Officer of SES ASTRA. “With this contract, ASTRA2Connect is continuing its successful roll-out throughout several European countries. ASTRA2Connect is a cornerstone in SES ASTRA`s strategy to expand interactive and digital services and further benefit from the technical advantages of the ASTRA Satellite System.”

"We are absolutely delighted to have concluded this agreement with a world renowned partner such as SES ASTRA”, said John W O'Brien, Chairman of National Broadband Services Ltd. “The Irish rural market has been neglected for so long by broadband providers with several hundred exchanges still to be enabled for broadband. Because of the widespread nature of individual house building in rural Ireland, it has not been an economic proposition for individual providers to try to serve the market. Now with the arrival of ASTRA2Connect we have the ideal product which can finally provide broadband to the long suffering rural areas at a price that the people can afford."

In Germany, SES ASTRA has already signed two contracts for the distribution of ASTRA2Connect, with the internet and telecommunication providers Filiago and STAR DSL. Filiago has also started to market ASTRA2Connect in Austria and Switzerland.

 

About SES ASTRA        www.ses-astra.com

SES ASTRA is the leading Direct-to-Home (DTH) satellite system in Europe, delivering services to more than 109 million DTH and cable households. The ASTRA satellite fleet currently comprises 13 satellites, transmitting  1,864 analogue and digital television and radio channels. SES ASTRA also provides satellite-based multimedia, internet and telecommunication services to enterprises, governments and their agencies. With 26 High Definition (HD) channels available via its satellites today, ASTRA is also the most important HDTV broadcasting platform in Europe. ASTRA's prime orbital positions are 19.2° East, 28.2° East, and 23.5° East.

SES ASTRA is an SES company (Euronext Paris and Luxembourg Stock Exchange: SESG). SES owns three market-leading satellite operators, SES ASTRA in Europe, SES AMERICOM in North America, and SES NEW SKIES, which provide global coverage and connectivity. The Company also holds strategic participations in SES Sirius in Europe, Ciel in Canada and Quetzsat in Mexico. SES provides outstanding satellite communications solutions via a fleet of 37 satellites in 25 orbital positions around the globe. Additional information on SES is available at: www.ses.com

 

For further information please contact:

Markus Payer
SES ASTRA
Tel + 352 710 725 500