Marketing support

In-depth research supports clients' marketing needs

ASTRA's dedicated Strategic Market Development team delivers in-depth specific research programmes to support the needs of our customers and the industry. The team carries out regular comprehensive surveys of the European markets to maintain up-to-date information on market growth and trends.

ASTRA Coverage Data

ASTRA Satellite Monitors provide the most comprehensive and accurate data on the development of satellite TV in 35 European countries. These studies, undertaken by independent research institutes, have been awarded quality marks by reputable national organisations.

The results of the surveys, which include details of ASTRA homes as well as trends in PC ownership and online connections, are forwarded to our customers every year.

ASTRA online market information

The ASTRA online database, available exclusively to our customers, features in-depth information on the European satellite and cable markets as well as the PC and online sectors. Customers may browse the data online or download detailed information for offline data processing.