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PC/online markets

ASTRA homes better equipped with PC and Internet access

  • At year end 2007, 138.5 million of the 239.3 TV homes are equipped with a PC; 114.3 million of these are online.
  • In all ASTRA Group reception markets, PC and Internet penetration is higher among ASTRA digital homes than among average TV homes:
    - At year end 2007, 71.8% of ASTRA digital satellite homes own a PC, compared to 57.9% among average TV homes.
    - 61.4% of ASTRA digital satellite homes have an Internet access, compared to 47.8% among average TV homes.
  • ASTRA homes are better equipped with PC and Internet access, and therefore provide a solid foundation for the successful roll-out of broadband Internet services via satellite all over Europe.

PC/online coverage in Europe within...

in % of the base

PC- and Online coverage in Europe

PC/Online PC/Online
Total PC Total PC

Reading example: 57.9% of all TV homes in Europe own a PC and 47.8% have an Internet access
Base: TV, Satellite and ASTRA DSTV homes in 35 European countries within the ASTRA Group footprint
Source: SES ASTRA, Satellite Monitors, Year End 2007