Research Database

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Market research

Highlights Europe*

  • At year end 2009, 124.8 million homes receive audiovisual broadcast and broadband services via ASTRA at 19.2º, 23.5°, 28.2º or 5.0º East.
  • ASTRA consolidated its position as the top European satellite fleet for DTH reception.
  • By end of 2009, 56.8 million homes receive ASTRA services directly via satellite. A further 68.0 million homes receive services via ASTRA satellites in cable.
  • 60% of all TV homes within the ASTRA footprint are now receiving digital services.
  • Satellite continues to be the most popular digital reception mode, with a 49% share of the total digital market.
  • More than 90% of all ASTRA satellite homes are digital.
* 35 countries within the ASTRA footprint

Highlights

DTH = Satellite Direct-to-Home reception
SMATV = Satellite Master Antenna TV (Satellite communal reception)