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HDTV

Almost 125 million HD ready TV households in Europe

  • During 2009, the developments concerning HDTV have continued to take up speed:
  • Almost 125 million HD ready TV sets have been sold in Europe since January 2005, representing up to 60% of all European TV homes. 50 million of these where sold in 2009.
  • Sales were driven by the attractiveness of larger flat screens, a further price decrease for HD ready sets and extended HD content offers in 2009.
  • Germany, UK and France continue leading in terms of sales volume.
  • Satellite continued to be the driver for HDTV channel growth across Europe and ASTRA further developed its line-up of HD channels.
  • ASTRA currently carries more than 110 commercial HD channels on its satellites over Europe. A lot of these channels are broadcast exclusively on ASTRA.

Sales of HD ready TV sets

HD Ready TV sets sold in units (cum.) in Europe - in M.

Sales of HD ready TV sets

Full HD screens Full HD screens
HD ready only screens HD ready only screens
Source: GfK Retail and Technology, January 2010
Type of Screens: LCD, Plasma, Rear projection
Europe: AT, BE, CZ, DK, FL, FR, DE, GR, HU, IT, NL, PL, PT, SK, ES, SE, CH, UK