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Broadcast markets
Satellite drives digital growth
- The growing number of digital TV, radio and interactive channels have boosted total digital reception to almost 100 million satellite, cable, terrestrial and DSL homes.
- 40% of all TV households in the 35 countries within the ASTRA Group footprints are today digital.
- Digital satellite growth was mainly driven by Germany (+1.7 million homes), Romania (+1.0 million homes), Poland (+0.9 million homes), UK & Ireland (+0.8 million), Italy (+0.6 million) and Austria (+0.5 million homes).
- With 56.8 million homes – representing a market share of 58% amongst all digital homes – satellite remains by far the most important digital reception mode.
- 14.4 million homes receive their TV signals via digital cable, 23.0 million via digital terrestrial reception and 3.8 million homes via DSL.
Digital TV Market in 35 countries within the ASTRA Group footprint
Digital homes in M.
TV over DSL / Optical Fibre
DTT
Digital Cable
DSTV
* incl. 4 additional countries: Bosnia, Serbia, Morocco and Tunisia
**incl. Algeria
Source: SES ASTRA, Satellite Monitors
More than 80% of all satellite homes are digital
- Both Free TV and Pay TV are driving digital growth; digital channels are received in 21.8 million Free TV homes and 35.1 million Pay TV homes.
- ASTRA currently carries almost 1,900 digital TV, radio and interactive channels. - The increase in digital free-to-air reception mainly comes from the German-speaking countries.
- Analogue-only satellite reception continues to decrease, yet still reaches 11.8 million homes.
Digital and analogue satellite reception
DTH/SMATV homes in M.
